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Creating a Clear Vision - Week 1 of the 52 Weeks of Coaching Business Builder

1/10/2024

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Happy New Year! Now that the Group Coaching Ins and Outs blog is getting a refresh, and having more visitors, I thought that it would be valuable to do a weekly mid-week blog post for those coaches who are growing their coaching businesses. Whether or not you have a copy of Coaching Business Builder, or are with us at the Coaching Biz Growth Lab, creating a sustainable business is critical for success and it takes time and effort - Daily Steps and Consistent Action to create Momentum.

Each Wednesday this year I'll be bringing you a mid-week Coaching Business tip, influenced by what we are doing in the Lab and also what I wrote about in CBB. This year I also hope to release a book I've been working on for a few years for Digital and Service Based Entrepreneurs like Coaches. I'm going to gauge your response to help determine what book release order we see in 2024. My hope is there may be 2 or 3 in the Reconnecting Workspaces series which comes across the finish line of publication this year.

So now onto Week 1 of 52 weeks with Creating a Clear Vision:

"Vision is the compass that guides us through the unknown, illuminating the path from what is to what can be."
 oIn Focus – What?
When business ebbs and flows, it’s important to continue to have a compelling WHY and Vision for ourselves and our business.

This can help us lean into WHY we exist as a business. Is it to serve a certain # of people, or is it to make a specific impact in your work?

In addition to your vision, what would you say your mission is for 2024?
 
Questions – So What?
A well-defined vision provides direction, purpose, and alignment for an organization, contributing to several aspects of success, including employee engagement, strategic decision-making, and long-term sustainability.

One notable source supporting this idea is the Harvard Business Review (HBR). In various articles and case studies, HBR has explored the significance of a clear vision in guiding organizational strategy and fostering a shared sense of purpose among employees. For specific statistics or recent studies, you may want to explore the Harvard Business Review's database or other business research databases for the latest insights and empirical evidence on the correlation between a clear vision and business success.

Activity –
DRAW out your Future using the following questions. Write in current tense – such as:

It’s January 2025, and I am celebrating my achievements for the last year. For example, we were able to serve 100 students in our certification program and we were also able to work with 48 teams over the course of 2024 through strengths based work, our Hybrid Work Styles and also team coaching initiatives

Reflect on questions like:
  • Where are you now? (Write this out on the left hand side) Where do you want to be at the end of (the year/3 years/5 years) (wite this out on the right side of the page.
  • What’s going to help you move from where you are now to where you want to be?
  • Who are you serving?
  • What value are your clients/customers receiving?
  • What’s the big problem you are solving for others?
  • What are the values your work is anchored in?
  • What do you want to achieve?
  • Who do you want to be?
  • What mark do you want to make?

Resources
For more on this topic, check out the 2024 Vision Session I recorded a couple of months ago or Refer to the Vision Questions at the Start of Section 3 of either PlanDoTRack or Coaching Business Builder.

Share with us in comments your most exciting vision element for this year? What are you going to do to keep it visible throughout the year?

Enjoy the conversation and reflection!
Jennifer



Jennifer Britton - CEO and Founder, Potentials Realized
Creator of the Group Coaching Essentials and our 70 and 125 hour pathway programs for the ACTC or our internal Group Coaching Certification
Set up a 15 minute call to discuss your needs with our team
(416)996-8326

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    Jennifer Britton is a well-known thought leader and pioneer in the group and team coaching space. She wrote the world's first book on Group Coaching in 2009, and has been training group coaches since 2006 through ICF CCE approved progamming. Thanks for joining us!

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